Posts Tagged ‘enom’

My E-Marketing Report Final Godaddy.com Versus Enom.com for Download (Godaddy.com compared to Enom.com)

Monday, April 4th, 2011

Some few months ago, I’ve posted some study materials for e-marketing & commerce course (discipline) that I followed in Arnhem Business School (ABS)
Apart from that I had a final assignment which was supposed to be handed in some few weeks before the begging of the Christmas break.

The Emarketing assignment’s aim was to make a comparison of two websites which are operating in the same or very similar business field

The report’s goal was to present to the E-marketing teacher which in my case was Peter Stemers that the student has been acquainted with the basic theories of Emarketing.
The project was actually rather easy and the main issue to build up a project like this is the start up to complete it you just need to put a start and persist in expanding the document.

As the topic was very interesting to myself I started quite early in preparing my assignment (just a few weeks after it was assigned).

I’ve considered my profound interest into Information and Computer Technology (ICT) and decided to create a report which evaluates two websites which are into the IT sphere.
After a examination over a few possible domain names like for example:
Verizon – verizon.com and AT&T – att.com
1& 1and1.co.uk and Godaddy etc.

I’ve finally set my websites to compare choice on: Godaddy.com and enom.com

The criterias for selection of Godaddy and Enom as a target companies to compare their online business was as follows::

1. Both Godaddy and Enom are into the same business online industry, ( e.g. domain selling, reselling, blog hosting, webhosting, SSL certificates, online presence Search Engine optimization etc.)
Some other selection factor that convinced me to choose exactly Enom.com and Godaddy were that this are the biggest companies in the domain names selling IT sector and even better the Domain Selling industry has a tight relation to the History of how the Internet emerged.

The report became really thoroughful, the Godaddy vs Enom emarketing report has the size of 59 pages. Officially the study criterias has been that normally the usual student emarketing reports contains about 15 to 20 pages, however as the business products and services that this huge internet domain reseller companies has, I was forced to exceed the set teacher limitation of 20 pages and do it in 59 pages.

I’ve handed in my emarketing report and Peter Stemers graded it with 8.5 points from 10 possible (which by the way is quite a high mark for Arnhem Business School)

By the wat the E-marketing course was quite a silly one though for people that are not have an avarage computer knowledge and interest into Internet Commerce it was okay.

To read the table of contents of the Report comparison Enom compared to Godaddy click over here
Here is also my Emarketing Final Report Godaddy.com vs Enom.com (Godaddy.com compared to Enom.com) in both PDF and DOC, I hope this reports will be helpful to some marketing researchers out there to get an estimate on how the two companies are performing in the domain selling and reselling business:

1. Download My Emarketing and E-commerce report Godaddy Versus Enom.com (Godaddy Compared to Enom.com) doc version

2. Download E-marketing report Godaddy.Com VS Enom.Com (Godaddy.com Compared to Enom.com) in PDF

Compiling this Emarketing report costed me a lot of effort and time, the overall completion of the report has took me about a two weeks time, whether each day I worked a couple of hours on it.
I express also my big thanks to Alex Petrov (a friend of mine) for helping me read and review the report and fix some minor errors in sentence structures and my language of expression.

The Godaddy VS Enom Emarketing report outlines, numerous pitfalls that both Enom Company and Go Daddy has done in terms of SEO, Emarketing, user friendliness and usability

I believe this report could be really helpful for the these two competitive companies and could help them improve both their user image, their accessibility and Search Engine indexing.
On the other hand the report could be a good example for (HAN – Arnhem Business School E-Marketing) students on how to write a good looking Emarketing report to give themselves a pass.

An interesting fact is that before I decide to publish the report online and make it available to everyone I tried a known selling marketing report, I tried to offer to both Godaddy.Com and Enom.Com to sell them this report by sending the offer to their marketing and sales guys.
Enom.com has returned me an email, that they will look forward to my request, whether with Godaddy I have received an email by Go Daddy founder and CEO Bob Parons and the COO Warren Adelman

I will present you here the reply just to show you how impodent this mans are! My offer to sell them this great report for the symbolic sum of 200 EUR which will help their companies grow was considered I quote: “Unsolicated Report”.
Below I present you my offer email plus the impudent reply email by GoDaddy’s CEO and CEO:


SNAP – My Email to Godaddy
Hi Bob,

My name is Georgi Georgiev and I’m currently completing my bachelor in
Business Administration in HAN University of Applied Sciences (The
Netherlands).

Currently I’m developing an E-marketing report which is comparing the 2
largest internet domian registrars
godaddy.com and enom.com.

The report is a in depth SEO and E-marketing analysis of current
positioning in major search engines of Godaddy.com and Enom.com as well
as an overall analysis of user user friendliness, screen resolution
readiness of the two websites.
In the report I also analyse the behaviour of the enom.com and
godaddy.com as tested with different major Internet web browsers,
general user experience. External statistical websites etc. etc.

This research document does also concludes what are the strengths &
weaknesses of both your company and enom.com. The aim of the report is
to show, what Godaddy advantages and pitfalls if compared to Enom.com.

It also includes a number of suggestion for improvements which will be
beneficial for your company to drive more internet traffic to you as
well as increase your number of customers.

The report is 60 pages long document and includes many things that might
be beneficial for your business.

If you’re interested into the report and you’d like to buy it for me for
a very cheap price of 200 EUR, please contact me on my mail
hipo@pc-freak.net or systemexec@gmail.com.

Best Regards,
Georgi


Georgi Georgiev

——
END of SNAP

SNAP – Godaddy’s Bob Parson and Warren Adelman Reply Email:

Office of the President Response
Dear Georgi Georgiev,

Thank you for contacting the Office of the President. Our CEO, Bob Parsons, and President and COO, Warren Adelman, have asked me to respond on their behalf.

We value your time and appreciate the information you have provided regarding this request. Please understand that we are not seeking to acquire any unsolicited reports of this nature at this time.

Thank you for your understanding.

Sincerely,

Jordan McAlister

Hope this post is helpful to some students stucked with writting their E-marketing report
I also hope it shows how proficient, I’m in building reports and might be a good exapmle on how qualitative my work is and enhearten somebody to hire me as an E-marketing consultant 😉

Howto install GeoTrust RapidSSL certificate on Debian Lenny / Squeeze / Wheezy Linux

Thursday, March 25th, 2010

I faced the task of generating official Validated SSL Certificates by in mydaily duties as a System Administrator at cadiaholding.com . Though generating self-signedSSL certificate is comparatively easy task. It was a pain in the ass setting Apache version 2.2.9-10+lenny6to correctly serve pages through https:// protocol over openssl version 0.9.8g-15+lenny6.I’ll try to go through the whole process of Generating the certificate in order to help some other Debianusers out there to face less setbacks in such a simple task as installing a Trusted SSL Certificate issued(bought) by RapidSSL. Even though this article will mostly deal with SSL certificate issued by RapidSSL,it should be not a problem to apply this methodogy with Verisign or some of the other Geotrust issuedSecure Socket Layer certificates.

In generating the Validated certficate I used enom which is a domain name,ssl certificates, email and hosting company whole-saler.
Fron emon’s website after logging in and using the web interface, there are two major things required to fill inin order to issue your Trusted SSL certificate.

1. Fill in in a form a CSR file, this is usually generated on the Linux server using the openssl.
To issue the CSR file required by Enom use the following commands:

a. First we generate an DES3 RSA encrypted key which we will use next to generate the opeensl CSR file required by ENOM.
debian:~# /usr/bin/openssl genrsa -des3 -out www.domain.com.key 2048
Enter pass phrase for www.domain.com.key:

You’ll be required to fill in a pass-phrase that will be later be required to fill in before Apache servers starts or restarts,so make sure you fill something you either remember or you keep the password stored in a file.
You have to change also the www.domain.com.key in accordance with your domain name.
Now as we already have a proper generated DES3 RSA key afterwards it’s necessery to generate the CSR file with the openssl command line frontend.
So here is how:

debian:~# /usr/bin/openssl req -new -key /home/hipo/www.domain.com.key -out /home/hipo/www.domain.com.csr

Again in the above example change all the paths and file names as you wish.
It’s necessery that the end user fill in a number of questions related to the Certificate Signing Request.
Herein I’ll list what kind of prompts will emerge after executing the above command:

Enter pass phrase for /home/hipo/www.domain.com.key:
You are about to be asked to enter information that will be incorporated
into your certificate request.
What you are about to enter is what is called a Distinguished Name or a DN.
There are quite a few fields but you can leave some blank
For some fields there will be a default value,
If you enter '.', the field will be left blank.
-----
Country Name (2 letter code) [AU]:
State or Province Name (full name) [Some-State]:
Locality Name (eg, city) []:
Organization Name (eg, company) [Internet Widgits Pty Ltd]:
Organizational Unit Name (eg, section) []:
Common Name (eg, YOUR name) []:
Email Address []:
Please enter the following 'extra' attributes
to be sent with your certificate request
A challenge password []:
An optional company name []:

Note that you’ll hav eto fill in the pass phrase previously entered during the generation of the www.domain.com.key file.
In case if you’d like to read more thoroughly on the subject of howto create a Certificate Signing Request or (CSR) as we called it on multiple times, you can read About Certificate Signing Request (CSR) Generation Instructions – Apache SSL more in depth here

2. Hopefully following the above instructions you’ll now have a file named www.domain.csrJust open the www.domain.scr and copy paste it’s content to the ENOM website CSR * webform.

3. Further on select your Webserver type on Enom’s website:In our case we have to select Apache + ApacheSSL

4. What follows next is filling in your company contact information This is also required for proper certificate generation, you have to think twice before you fill in this data, take a note this can’t be changed later on without issuing a brand SSL new certificate.

Apart from the 3 major above requirements to fill in Enom there are some few more radio buttons to use to make some selections according to your personal preferences, however I won’t take time to dig in that and I’ll leave this to you.
After all the above is fulfilled you’ll have to submit your certificate details and choose an email address to which you will receive in a minute a RapidSSL Certificate Request Confirmation

Following a link from the email, will show you some basic information about the certificate about to be generated. That’s your final chance to cancel the issued Trusted Certificated.
If you’re absolutely sure the information about to enter the certificate is correct then you’ll have to follow a link and approve the certificate.

You’ll be informed that you’ll receive your certificate either through Certifier website (e.g. Enom’s website) or via another email.
I thought it’s more probable I receive it via email but anyways I was wrong. More thank 4 hours has passed since the certificate was issued and is available via Enom’s interface but I haven’t received nothing on my mail.
Therefore my friendly advice is to check about your brand new shiny Trusted Certificate on Emom’s website. I had mine ready in about 10 minutes after the CSR was issued.

Assuming that you’ve succesfully obtained the SSL Trusted certificate from RapidSSL what follows is setting up the certificate.
Initially I tried using documentation from RapidSSL website called Installing your SSL Certificate / Web Server Certificate / Secure Server Certificate from RapidSSL.com
I tried to configure one of my Virtualhost as shown in their example inserting in my /etc/apache/sites-available/www.domain.com file, few directives within the VirtualHost something like the shown below

SSLEngine on
# domain.com.crt cointains the Trusted SSL certificate generated and obtained by you from RapidSSL
SSLCertificateFile /etc/apache2/ssl/www.domain.com.crt
# www.domain.com.key contains the file used to generate the CSR file as described earlier in this post
SSLCertificateKeyFile /etc/apache2/ssl/www.domain.com.key

It is also possible insetad of using the SSLCertificateFile and SSLCertificateKeyFile directvies directives in Apache config to use:

 

Another alternative is to use

SSLCertificateFile /etc/ssl/certs/your-domain-name.crt
SSLCertificateKeyFile /etc/ssl/certs/your-domain-name.key
SSLCACertificateFile /etc/ssl/certs/gd_bundle.crt

The key file is the one generated earlier on the server and handed to the SSL regisrar, the files:

your-domain-name.crt and gd_bundle.crt files are provided by RapidSSL or from whatever SSL registrater the SSL was purchased.

After trying the above configuration and restarting apache with:

/etc/init.d/apache2 restart

Apache failed to start, it might be helpful to somebody out there the error I had in my apache error.log:
The error.log red the following:

[warn] RSA server certificate is a CA certificate (BasicConstraints: CA == TRUE !?)

After some 30 minutes or an hour of Googling on the error I came to the conclusion that the error is caused, becauseApache is supposed to work with .PEM files instead of the classical .CRT and .KEY files asnormally approached in most of the other Unix operating systems.

It took me a bit more of reading on the internet to find out that actually the .pem files so widely adopted in Debian simply contain both the www.domain.com.key file and the www.domain.com.crt key simply pasted one after another, this I also observed from the default Apache self-signed certificate that I believe comes with debian /etc/apache2/ssl/apache.pem .
So I copied both the content of my www.domain.com.key and www.domain.com.crt and store it in one file:
/etc/apache2/ssl/www.domain.com.pem

Also the following configuration:
SSLEngine on
SSLCertificateFile /etc/apache2/ssl/www.domain.com.pem

had to go in your
/etc/apache2/sites-enabled/www.domain.com

Last thing that’s left is to restart your Apache;

/etc/init.d/apache2 restart

Apache will prompt you for your certificate password entered by you during the www.domain.com.key generation. Type your password and with a bit of luck and hopefully with God’s help you’ll be having a Trusted Certificate on your webserver.

Last step is to check if the certificate is okay accessing your domain https://www.domain.com.

Well this is the end of the article, hope you enjoy.If you do please leave your comments, any corrections are also welcomed 🙂