Posts Tagged ‘supermarket’

SuperMarket Secrets and Deception a video explaining the badness of use of super-markets and how super market chains lie to us

Saturday, June 23rd, 2012

SUPERMARKET SECRETS & DECEPTIONS PART 1 (Full Video)
(AKA "How To Avoid Being Fooled at the Supermarket")

Today almost every country in both the developed the less-developed and the under-development world has already largely adopted the super market buying culture.
Not that the people are so keen on buying from super-market but rather it is the people with money business-es has slowly "forced" those fake buying culture.

Though things are organized so well and it seems like the supermarket is a great place all made to benefit the client it is exactly the other way around. The truth is the whole super-market with the most little details was designed to benefit the company owning the market.

Below is an interesting documentary, showing parts of how foods are processed before they enter the super-market shelf. Also it is explained, how the strive for perfect looking products takes its toll in terms of end-client quality. Though many fruit and vegetables looks perfectly looking (perfectly shaped) the nutrition this perfect vegs and fruits is often inferior to grown foods which are less symmetrical. Often this is evident even by tasting the fruits and vegetables bought, they somehow are tasteless or whether you eat it feels like you eat plastic.

The movie also wents through showing a lot of farms for growing cows for beef and milk and the bad conditions the animals lives their whole short live on earth. Also the fast food injections the animals are given often results in unexpected animal disease. The lack of movement and the short living space for animals is another severe problem as most of the animals does not grow the way God intended them to when he created the earth animals and us.

The offers to get 3 for the price of 1 or "pay 1 get 2" that so many super-market offer today is another sad story.

The expenses for this fall on the producer and the client instead on the super-market franchiser.

Another severe problem is the 'international logistics' applied by mostly all large super-market chains. At many cases foods grown or breed has to travel hundreds or thousands of kilometers for something as simple as cutting the meat or vegs and packaging them. So a food produced just 50 or 100 kilometers away from the local super-market from where we buy travels some 500 kilometers for the packaging and then comes back packaged in the super-store. As you can guess this increases significantly the price of the product for us the buyers and besides that creates a large environmental contamination.

Also the movie shows that often fruits and vegetables one can buy from local open market are both more nutritious than in super-markets as well as can be gotten on lower price.

Knowing all this it makes one wonder why anyone still is buying from the super-market. Well let me tell you it is because of habit. Through the last 50 years in most countries large supermarket chains successfully imposed the New Age super market culture. As a result for youngsters it is absolutely natural to purchase goods from the super market and buying from anywhere else is considered nowdays unusual.

The result of the lack of nutritious food we buy from the super market severe affects our health and budget. In many countries the over fatness of youngsters is a severe problem.

This problem has a direct relation with the culture of eating junk package food introduced within super markets as well as the over consumption which took place the last years again "thanks" to the huge increase of advertisement influence on people behavior and supermarkets profit only concerned company policies.

SuperMarket Psychology or how the super markets are built to cheat you to buy more

Friday, June 22nd, 2012

super-market-psychology-or-how-supermarkets-are-built-to-cheat-you-to-buy-more-or-legally-lie-make-you-spend-more

Recently I blogged on The Color Psychology and how it affects us

In my continous research on color programming I have come across an interesting interview with a Marketing Manager, who explains a few bits on why the super markets and big stores are designed the way they are.

Have you noticed the big super markets are a bit like a maze and you often when you go inside a such you feel a bit lost there, this is on purpose and is connected with Trauma Based conditioning and Pavlov's early days neural conditioning experiments

Another typical things in super markets is the flower on the front doors, trying to make the impression to the customer of freshnes and mood UP. Then it comes the other things like the positioning of products. Many supermarkets put the fresh fruits and vegetables, either near the entry where the client walks in or at the end of the supermarket (this depends on the kind of customers targetted) and company policy and top managerial decisions.

As the short movie I post below mentions the baby products are positioned on a bit secluded place the reason is to invoke old time feelings to adults. Nowdays many supermarkets include also TVs playing cartoons so parents can leave the kids watch the cartoons and spend more time "pondering" what they have to buy for home and therefore buy more of goods (the reason is the kids are a common distractor and they could be a reason for the parent to buy quickly and leave the shop) and what actually is targetted in the shop is to customer to spend more time inside.

Longer stays in the shop means often more purchases and more money for the store. What really shocked me in the video is that as of time of writtings many shop chains have even an eye tracking devices with which they aim to track where the clients is watching (e.g. based on the feedback the shop can products can be re-ordered in a way to generate more sales profit).

The lightning in the shop is very important also the scent many shops have intentionally a separate department chopping meats or yellow cheese in front of the walking customers. Seeing fresh food makes the customer feel hungry so he might buy more.

The result of this secret tricks designed to make us consume more makes us a dumb un-thinking consuming society.

SuperMarket Psychology Entrances layout and Shelving

The science of "psychology in supermarket" is more developed in the west and we the Eastern Europeans were less exposed to buyer behaviour modification due to our belonging to the USSR communist Union and the existing of the "cold barrier" between communistic and democrats free economies.

Its my personal belief that more and more people should get aware of what is happening in super markets. I personally have never been a fan of super-markets since they're connected with amalgamation of business and always when I can I do buy food and goods from small district grocery stores.

It is my firm believe that buying from Malls and supermarkets is in future time to create more problems than goods since by doing so one helps the large business to become even larger and helps the merging of companies and therefore helps the creation of one new global communism based not on government ruling but on a tiny number of companies to own the world product creation distribution and selling …
 

Super Market Psychology – Few tips on how to shop "budget" friendly"

My 17 years old, first in line Cousin Stanislav died in a motorcycle accident :(

Thursday, March 31st, 2011

Stanislav Valentinov Velikov, my beloved first in line cousin
Yesterday about 14:08, my beloved cousin Stanislav Valentinov Velikov has passed a way silently in a motorcycle accident.
It’s really terrible, I’ve been told today by my relatives and it was quite hard to believe it.
My impressions from Stanislav was that he was a very kind good and shiny boy. Like most of us the sinners he had a deadly passion Motorcycles
I haven’t seen Stanislav for already about 2.5 years, which was my personal fault not to keep a close contact with such a close relative.
Last time I saw him, he was almost a child and now just few years later he is gone. I’ve just came by from his home, where all the relatives friends, grandfathers, grandmathers and all that loved him and know him when he was still among the living were gathered to say a last goodbye

What is even more painful is the ridiculous way he has passed away. Stani as we used to call him was driving his new Honda motorcycle and was driving nearby a traffic lights on a street “San Stefano” here in Dobrich, a taxi driver was trying to do a manoeuvre right after he had left his last customers.
Of course as it often happens in Bulgaria the taxi driver was doing the manouver against the set driving rules, (he was doing a backward maneuver) on a street crossroad (located nearby the big supermarket Billa).

Stanislav was coming through the traffic lights in a high speed (it’s not clearly known what speed).He was driving the professional motorcycle without a a proper driving license, as he was 17 he only had a driving license for moped vehicle.

It appears the stupid taxi driver was doing his irresponsible law breaking maneuver right in the moment when Stanislav was riding on the road before the traffic lights.
As my cousin saw the taxi driver he got probably scared (presumably) tried to use the breaks to prevent crashing the taxi driver possibly loose the motorcycle holders.
He jumped over the motorcycle and hit and broke his neck 😐 It’s a terrible story really. What is even more terrible that the taxi driver was an ex-policeman and was one of the responsible sides for the deadly accident which costed the life of my cousin.

What can I say Bulgaria is really an insane country, even though I’m not a big wester fan I should say such an accidents are not that common in the Western World as the law is more observed there.

I’ve heard from my grandfather and grandmother that Stanislav was really gifted in technics especially in repairing motorcycles, moped vehicles etc.

Stanislav is still a pupil in the nearby Mathematics High School “Ivan Vazov”. Before his unexpected death my cousin was planning to get her girlfriend and get a ride to Varna where he was supposedly going to spend the school break and see my other cousin Desislav …
I’ve been to Stani’s home and saw his lifeless body and it’s really striking, he is so young his death is causing an enormous trace and pain in me and my family.

Now my family is lessing itself with a one more good and decent person. Stanislav is a victim of this cruel age. I remember since his childhood that he was very pationate about computer games with motorcycles and cars.
His deadly passion then went on into the real world, he first got a moped, then a professional motorcycle. He violated the law taking the bad example of the many computer games which preach uncontrolled high speed, adrenalin and living on the edge.

But my beloved cousin Stanislav as he was still a teen was not the one to be blamed, the real responsible ones are our parents who doesn’t educate is in the tradition and spirit of the faith of our fathers Orthodox Christianity

I’ve heard from my relatives that now the taxi driver probably want even be hold responsible, as he is an ex-cop and he has many friends still working in the police. Friends who would proof the taxi driver innocent!

We had a small talk with my sister today about the direct influence of the movies and the computer games on the computer psyche.
I believe my cousin is not responsibe for his tragedic death as he was just following an implanted route in his mind by the multiple games and violent movies he has been a fan of.
Stani is just another victim of this cruel age … As I saw him laying in the coffin I was thinking how short our live is. We work we bye we sell but we never know when our time will come.

What makes my cousin’s death even bigger trady is my uncle’s death (his father) who died just a few years ago after a severe sickness …

It’s a sad day today, it’s, also a clear example that we who are still living should come again to the mindset that we’re here for a short time.
We should day by day think of what we have done wrongly (our sins), we should try to live better and love more as our saviour Christ has instructed us “If you’re my pupils, love each other”.
It’s sad that we’re so hard-hearted that we don’t realize that what happened is a God’s warning not only to my family but to everybody out there.

If we don’t repent our sins and start living as God instructed us, our pains would multiple and our days will be living in sorrows …
I pray that our merciful God the Holy Trinity has mercy on Stanislav’s (newly presented) soul and be merciful on him and receive him in paradise …