Emarketing & E-commerce study materials
(Emarketing Reader, Search Engine Marketing, SEO Guide) for
download
I'm preparing myself for my E-marketig & E-commerce exam part
of the EMarketing & E-commerce module I follow in Arnhem
Business School.
The study materials for the Emarketing exam are very basic and give
some very basic information related to
E-marketing &
E-Commerce, however the readings has some good points. The
electronic documents related to the E-marketing were available for
a download from HAN Scholar (The University electronic documents
study resource).
Since the documents lacked any copyrighting I thought it's a good
idea to share the documents for the public here in my blog, that
some other followers of the Emarketing discipline either in Arnhem
Business School, can benefit from them or any other students
following the same course.
Here are the Emarketing related resources:
1.
Emarketing Reader - The basic study documents for the E-marketing
course in doc file and
EMAR_Reader in pdf
2.
SEO
Guide doc file - a very basic guide for Search Engine
Optimization
3.
Basic concepts behind Search Engine Marketing - CPC, CPP, Site
search engine submit, meta tags, web directories, Optimizations
etc.
4.
Powerpoint (PPT) Presentations archive for E-marketing, E-business,
E-procurement, E-business Strategy
5.
Emarketing & E-commerce comparison assignment student reports
for 2 websites
the files
I have gathered throughout the study of E-marketing course are
avialable here.
I hope this study resources will be of use to some future students
in Arnnehm Business School or other university students following
the same course.